Showing posts with label marketing. Show all posts
Showing posts with label marketing. Show all posts

Tuesday, April 26, 2011

Secret Stuff

Blessings, Darlings!

Today I started planning for my husband's birthday.  Which is not until the end of August.  But at the end of August he will be in Phoenix at the Microchip Technology MASTERs Conference .... and I will be here on the east coast.

So getting him some birthday on his birthday is going to be a bit of a challenge.  However, since he NEVER reads my blog, I can plan it here safely.

The MASTERs conference - and I'll probably put up banners for it later, we tend to be the 3rd party vendor who out performs everyone else at promoting the conference - gets at least 500 people in attendance.  It used to get about 900, but since then they have started offering them all over the world, so far fewer Europeans and Asians come to the main one.  Still, 500 people in one dining room is a substantial amount of people.

So .. I've e-mailed one contact at  MCHP so far, and tweeted another, and may e-mail yet another.  What I want is for someone to lead the folks eating dinner in singing "Happy Birthday" to the Chubby Hubby.

Now, the fact that this would get a bit more attention to our business at the conference, and the classes that the Chubby Hubby teaches there, isn't the point of this .... but I suppose that type of thing could happen.

I did something like this once before.  Back in 1987 I was very pregnant, and we were on vacation in Oregon.  We were up at Timberline Lodge at Mt Hood.  I could not walk 10 steps without having to stop and rest.  The Chubby Hubby wanted to hike.  I sent him out without me - hiking was NOT an option for me.  It was his birthday.  I called the dining room, made our dinner reservation.  I made sure that they knew it was his birthday, and that his dessert should come with a candle, a group singing, and an extra helping of embarassment.  That night, as I did request, so it was done.

The Chubby Hubby LOVED it.  Ate it up with a spoon.  Loved the dessert, too.

This might be as epic, if I work it right.

Frondly, Fern

Monday, February 7, 2011

Money Magic

Blessings, Darlings!

Some of y'all might be wondering why it seems I haven't been doing money magic, given how our finances are going this month.  No one has ASKED - but getting any of y'all to comment is like pulling teeth!   Sheesh!

Anyway...

The answer is that, you're right - I'm not doing any specific 'money magic'.  I've been concentrating on magic to help us as we learn to better run a business, better tweak our website, better do our product marketing, and investing time in honing those skills as well.  For the record, I'm the one with the better copywriting skills, the Chubby Hubby is better at web design.

I don't recall if I've told this story here before ... but about 10 years ago I did some spellwork aimed at improving my husband's consulting marketing.  It worked INCREDIBLY well.  So well we had more business than he could handle.  We ended up sued by a company that ran into a cash flow problem while we were working for them, as the work took so long. (We ended up getting our money from them, and they didn't get any from us, but all we got from them went to the dang lawyer!)

I've learned to be pretty specific in what I do magic for!

That said, I'm considering doing some work to help move the current batch of customers who owe us money to pay us more promptly.  And to send the checks to the right address - SEVERAL of them have conveniently been sending the checks to our old address, delaying us cashing them for about 10 days each.  This after we repeatedly gave them our new mailing address.

Oh, I'm going to be flogging a product I really like soon, and that we're an affiliate marketer for.  I'll be up front when I do that.  So far, no one has paid me a DIME for any products I like and have mentioned here.

Frondly, Fern

Other vaguely related blog posts: Smith & Wesson Protection Spell
                                                   Magickal Metrics
                                                   Curses